Track Social is an analytic firm that monitors 10,000 brands' social media activity daily.
This list shows which brands are engaging with their fans right, and represents the brands whose Facebook posts are getting the most shares.
While some brands were expected ? news sites definitely had an advantage during the election ? others came as a surprise. Who knew, for example, that Grandparents.com even existed, let alone that it was getting shared 3,432 times a day?
Source: http://www.businessinsider.com/top-brand-holiday-2012-11
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