Monday, July 23, 2012

Top Tips for Boosting Web Traffic Without ... - Best Legal Marketing

Boost web traffic without relying on Google

Use these marketing strategies to help bring more traffic to your website without relying on Google.

While Google is an excellent source of traffic for many law firms, it?s important to remember that there are other traffic-generating options out there. In fact, diversifying your traffic sources is a smart idea and won?t put your website at the mercy of the next big algorithm change. Here are some other ways to bring in quality traffic without relying on Google.

Guest posting

A simple way to bring targeted visitors to your firm?s website is to post content to other relevant blogs. For example, a cruise injury attorney in Florida could post an article on the blog of a sole practitioner who handles personal injury cases in general but does not take on cases involving cruise ships. This technique is advantageous because you can quickly reach another blogger?s audience. Since these readers are likely to trust that blogger, it makes it easier for you to build rapport and get a serious traffic boost.

Article marketing

Another strategy revolves around submitting articles to directories like Ezine and GoArticles. It works by posting helpful content relating to your firm?s area of expertise and sharing it with others. To streamline the process, you can even re-purpose existing content from your website into new material for article directories. By placing a link at the bottom of each article, people can find their way to your firm?s website. This technique is valuable because you can bring in direct traffic and establish yourself as an authority.

Social media

Widely-used websites like Facebook and Twitter are a potential gold mine for boosting web traffic. It starts by creating a business page for your law firm and networking with relevant individuals. From there, you can post content from your website or add other valuable content you find online. While it usually takes a little while to get the ball rolling, in time you can expect consistent traffic.

Related posts:

  1. How to Grab Traffic From Your Competition
  2. Google +1 Overview
  3. Utilizing The News To Help Drive Traffic

Source: http://www.bestlegalmarketing.com/internet-marketing/top-tips-for-boosting-web-traffic-without-relying-on-google/

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